The Flat Puglet Project is all about raising awareness. To create awareness you need 3 things:
- people’s attention
- visibility
- a clear message
Flat Puglet’s message is very clear: second hand dogs are just as good as brand-new ones. As the traveling spokespug for recycled dogs everywhere, Flat Puglet generates buzz by being both memorable and attention-getting (trust us, people notice him). And with the help of Flat Puglet supporters, he will be seen in locations across the globe.
The way it works is very simple. A host invites Flat Puglet to visit their town. The host agrees to take a picture and write a short description about Flat Puglet’s visit. At the end of the visit, Flat Puglet is then mailed to another person who will do the same. His travels will be published here on flatpuglet.com, along with information about recycled dogs and rescue organizations.